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Topic: Pricing help please! Too expensive??  (Read 1560 times)
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« on: July 16, 2007 10:02:15 AM »

I've been into jewelry for awhile but I've never really made necklaces before. I was inspired by Anthropologie and some boutiques in London - they all charged a LOT of money so I figured I could make them myself. Now I'm wondering if my pricing is too high as well...

I've priced them all in the $30-$40 range. Most of my cost is in materials. Some of them take longer to make than others but even then not usually more than an hour on each one. Plus I'll work on it, put it down for awhile, change things, take it apart, etc. I looked around on Etsy for similar necklaces it really really varies. The ones at Anthro are easily over $100 but c'mon, it's Anthro and as much as I love them they're always kind've ridiculous with pricing. And theo ones I saw in London were all much closer to $100 too...

Any opinions??

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« Reply #1 on: July 16, 2007 10:07:38 AM »

You can check out the pricing FAQ. Basically it's materials + time + effort.

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« Reply #2 on: July 19, 2007 09:19:49 AM »

i would pay those prices (and know people who would pay more). they are really beautiful pieces especally the first one.

high street stores near me (england) have been selling pendants a bit like this recently and would charge 10-25 (aboot $20-$50 i think)i know its probably not great comparing english and american prices so directly but anyhoo.
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« Reply #3 on: July 23, 2007 09:33:09 AM »

If most of your price is materials, you're not charging enough, OR you need to use less expensive materials or speed up your production. I think it's easier to just increase prices!

You might think $100 is ridiculous, but shops wouldn't offer them if they weren't selling.

« Reply #4 on: July 23, 2007 11:45:51 AM »

I think you have reasonable prices. Are you using sterling silver at all? If so, I would raise the prices. If everyhthing is brass or plated I would say you are in the right range. Plus I find keeping prices slightly lower than the big names gives you the advantage to sell more as long as your prices are decent enought to make a nice profit!
Good luck, P.S. Where do you get your charms from? Very pretty

« Reply #5 on: July 24, 2007 09:30:35 PM »

None of these are using sterling silver. I do have some other necklaces that are sterling and jade. I'll probably hvae to charge a bit more for those because of material cost. Thanks for the help though! I just didn't know if people would find it absurd to pay $30 for a necklace. Honestly I probably wouldn't but tha'ts because I'd just make it instead. Haha.

I'm in Thailand for the summer visiting my parents so I've been buying everything here. There's this market that sells only purse making supplies and they have tons of awesome charms. And of course Chinatown has the best stuff too.

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« Reply #6 on: August 03, 2007 02:13:51 PM »

you should check out your market.  I used to have this problem also, but I realized that the market I was actually trying to sell to was not in the range I wanted to sell my stuff.  Most people, if they see things in a higher ended boutique, will not haggle about price, because that's their market.  I have had better luck selling my stuff at pricier boutiques because neither the owners or the customers complain about my prices.  To the contrary, they say that my stuff is BETTER priced than most other stuff they buy or consign.   So, you could try that.

Good luck, and BTW, I definitely think that you are not charging so much.  I would pay that for the quality of the stuff I saw. 

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