In Chapter 4 of 19 of her 2011 Capture Your Flag interview with Erik Michielsen, author and food writer Cathy Erway shares what she learned about marketing and promoting herself and her first book, "The Art of Eating In." She learns to couple continuous blogging with participating in events around New York City, including cookoffs, supper clubs. Erway is the author of "The Art of Eating In: How I learned to Stop Spending and Love the Stove."