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Topic: Honest Opinion of my craft business, What I've done so far and what I need to do  (Read 1142 times)
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« on: April 10, 2014 12:11:58 AM »

So in my company we are going to be creating Homemade Pens, Pencils, Wine bottle stoppers, Shaving kits and a few more things All created by carving down wood or acrylic and polishing it to really make the grain pop or acrylic shine! Here is a few pictures of our products!
We create everything from scratch!

To see our pictures Please visit our Facebook Page @ Www.Facebook.com/Handturned

Or you can see our setup on Ebay of our first test run of Pens/Pencils http://www.ebay.com/sch/homemadehandturned/m.html?item=281303734768&pt=LH_DefaultDomain_0&hash=item417f0259f0&rt=nc&_trksid=p2047675.l2562

Our next steps are to create a website where you can design and order your own products, Build a kickstarter & IndieGoGo, Purchase a laser engraver, & Run our business to it's full potential! Please leave constructive criticism, ideas, tips and any help or support! It's all appreciated, Thank you all very much! =) Grin
Chris in VT
« Reply #1 on: April 11, 2014 03:40:10 AM »

I have hesitated to answer because I did a Bing search for "handcrafted wood pens" and over 6 million sites came up. And I saw prices ranging from around $5 to over $250.

Do you plan to just sell online? Why? How much money do you think you will make? Will it be enough to justify the cost of the equipment you want to purchase? Because you and every other wood turner will be using the exact same methods to get on the first page of the search engines.

Have you considered selling face to face with potential customers at craft shows?

There's NOTHING at a craft show, or on Etsy, anybody NEEDS. NOTHING.
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« Reply #2 on: April 13, 2014 02:01:26 PM »

I love wood pens, and yours are very pretty indeed. Maybe you already do craft shows, but I agree with Chris that it should be a regular part of your sales strategy if it isn't already, along with trying to get them into local shops. These are great gift items and wood especially is very desirable in our modern, plastic world.

I like the idea of custom work, but as a practical matter you might consider just offering a range of parts and people can just select the parts they want so that custom work can be contained within specific parameters and you can control your supplies. For example, 1) choose pine, mahogany, or chestnut, 2) choose brass, gold or silver metal 3) choose script or serif font for engraving and so on. That way you can give the customer the feeling of "custom" without having too many variables that may end up cutting into your profits.

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