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Topic: logo advice  (Read 6884 times)
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« Reply #30 on: June 16, 2010 05:35:47 AM »


I picked A because it is distinctive and evoked an emotional response from me immediately. I totally said d'awwww! CUTE! in my head as soon as I saw it.

I really had to look at the other 3 logos (B, C, D) and think about which I liked. I like the color of the little yellow-green bird, I think the whole bird thing is waaaay over done. There wasn't anything about the last 3 logos that jumped out at me and made me feel like your business had a unique identity.

The owl or bird will be the defining feature of your logo. You will most likely manipulate any text (Make Stitch) to fit the format you need. So make sure your choice allows you the freedom to do this. Look at the bird alone and decide if it is distinct enough to represent you.

That being said, I'm going to muddy my choice with something else to think about - one color logos. The yellow-green bird (D) is a really, really easy design to use for a handmade stamp or screenprinting. It will be more cost effective if you need to have stuff printed because you can print in one color without changing the logo.

So, I guess maybe try to make the little bird more distinctive, or rework the owl to incorporate the stitching like D. I love the name Make Stitch!

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« Reply #31 on: June 16, 2010 07:21:49 AM »

I love the owl the best.

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« Reply #32 on: June 16, 2010 09:03:45 AM »

Having a "visual communications" background I would absolutely say "C"! The owl is definitely cute, but the bird and the two tone font is far more effective - good luck with your business!   Cheesy

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« Reply #33 on: June 16, 2010 09:19:04 AM »

excellent comments, thank you. I should have said, our style is bold, graphic prints with a mid-century modern
leaning (ha! not sure if that makes sense)  so maybe the owl in particular is a bit too cute.

I think i really need to think how these will work as labels - which brings me to another question, do people mind labels on the outside of purse, bags etc, or should they only be on the inside?

Wow, I totally get what you mean! haha... I think either one may work, I like the script type paired with the graphic prints, but the thin sans-serif would totally pair with that too... Maybe if you branch into different lines, you could use a different type treatment with the same logo to differentiate between the lines you're producing (down the line)?

I think if it were a tote bag a label on the outside/back would work, I think these would all work as a huge screenpritned logo on a canvas tote bag though!

I love this type of thing, I just took my last Visual Communictaion Design class for my minor, and the thing I'll miss most is critiques... I always got great ideas and comments during them!

« Reply #34 on: June 16, 2010 12:39:58 PM »

I like option C because it's simple and elegant, and the little bird with the string is super cute. It only has 3 colours, which is easier to get printed professionally if necessary. It's also the only one (other than D) that I personally think will look good in solid black, which at some point probably WILL be necessary.

« Reply #35 on: June 16, 2010 01:15:08 PM »

C totally and you could drop the bird if you're afraid of clarity at really small sizes.
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« Reply #36 on: June 16, 2010 02:11:50 PM »

I like C also but I think I would change the colors a bit either darker or something

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« Reply #37 on: June 16, 2010 07:26:28 PM »

It would depend on what you're selling and who you're aiming to sell it to, but I think option A is the most eye-catching, option B a runner up.  C looks too much like a corporate logo for handmade items imho  Grin

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« Reply #38 on: June 16, 2010 08:58:17 PM »

i like the owl best, but C is probably the best design-wise

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« Reply #39 on: June 16, 2010 11:09:50 PM »

i would not go with A. it has absolutely nothing to do with 'make stitch' nothing to do with anything crafty for that matter. it's just cute but represents nothing.

I like how in C the picture logo is incorporated into the text, it makes them become one and flow better. when you see one, you see the whole thing. instead of looking at the image, then looking at the font as a whole separate piece.
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