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Topic: button earrings, rings, and more  (Read 2117 times)
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kellen46
« Reply #10 on: April 30, 2008 09:02:25 AM »

Well you are right on every count.  It may be that you are too far ahead of your customer base, trendwise. That happens all the time.  I have seen it and experienced as well. No interest in what you do and then bamm a year or two later it is the new hot trend in all the media and you are so been there done that. It could be your location, as in real estate and restaurants where you sell can be as important as what you sell.  Also, you don't say what you are charging but you may have under priced  your stuff.  There is nothing like paying through the nose to make some folks value what you have to sell, sort of a snob appeal type of thing. Do keep positive, do keep trying, do keep working at your craft. There is a place where you will be successful because you are innovative and talented, it just might take a while for you to become an overnight sensation.  I think if you want to stand out, etsy or otherwise you need to take some real smashing picture of your stuff. Just imagine how you would picture your customers wearing your jewelry, create some mystery around it so folks can build up some anticipation and then go looking for you at the next sale. I am just spit balling some idea's here.  There is nothing like some ubber thin model wearing some ubber stupid accessory in some ubber chic magazine to make every ubber fool run to Rodeo Drive to buy it. Sort of like those gawd awful ugly designer bags that sell for mucho mucho $ but if it did not have a famous name stitched all over it no one would want one.  Steal a little of their thunder and create a mystic of your own.  Sort of go where your target market is and figuratively say.....See how glam I am, no you can't have my supper glam accessories...no no no well maybe!  Do you see where I am going with this?  How about this, a poster with a fake newspaper story...a pic of you wearing your creations along with a categorical denial that your designs are a knock off [insert famous designer name here]. " my designs are entirely my own if any one should be suing for copyright infringement it would be me."
Tongue in cheek, a bit satirical but it would make anyone who gets the humor want to to come over and meet you, buy a button pin as a souvenir and tell the story of their encounter to friends...
I don't know if you have submitted your designs to magazines but that is worth a try as well. You won't make a lot of money from it but it will get your name and your ideas out there to lots of people who may never have the opportunity to meet you otherwise. I have one last idea for you, there is an internet site that sells e-patterns for lots of crafty stuff, it is called You-can-make it.  I know they have designers who sell to them and then they sell the patterns on their site....you might find some business there.  Good Luck and keep trying! Grin
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swellgirl78
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« Reply #11 on: April 30, 2008 09:15:02 AM »

Thanks Kellen!  That's some great ideas.  I do submit some of my stuff to mags and whatnot.  I haven't done a lot of the jewelry, though.  Seems like there's not a great market for simple, easy stuff in the jewelry/bead mags.  But then again, if you don't push the envelope and get them into your stuff, it doesn't force them to think beyond their borders of what their magazine is.

Maybe I did underprice my stuff...earrings were $7 or 2 for $12.  Rings were $6 and necklaces were $12.  I think that is the same type of prices that they sell at Target.  It seems ridiculous that people wouldn't buy it for that price when it is handmade.


As far as the promotional thing, I think doing fun ads, etc. could be fun.  I think of myself as good photographer.  Maybe I need to think of some inventive photography to sell myself on etsy, my blog, etc. to push my stuff.

The truth of it all is that I just have so many different interests...I like to do design, I like to do photography, crafts, digi crafts, beads. I just struggle finding my niche, in a way, cause I'm not focused on any one thing.  I don't know if I want to mess with doing the whole "Naughty Secretary Club" where I sell my wares online (shipping stuff stresses me out).  That is hugely successful for her, but I think I have more of an interest in  submitting to publications.  Then again, I don't want to do the festival route all the time, either.  Grr...I just need to figure out my focus.

You seem to know your shiz.  Thanks for all the advice!
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cocomoo
« Reply #12 on: May 07, 2008 07:08:00 PM »

yes, stay positive, because your stuff is freaky freaky AWESOME! all my friends and i are into that kind of work and it really is unique and beautiful. you will find a place where there are gals like me and you will sell out!
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greyskybutterfly
« Reply #13 on: May 08, 2008 12:57:19 PM »

way too awesome.
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HardCandy
« Reply #14 on: May 09, 2008 07:36:07 PM »

I love that last picture.
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