another thing i would say is have all the pages the same colour (ie white), keep the same font on all pages, keep your logo on all pages, even product ones like this:http://www.lexscreations.com/pendants1.html
as well on these product pages to keep the Home * Animals * Chokers * Pendants * Earrings * Barrettes * Other Items *About the Artist Frequently Asked Questions * Where to Find Lex's Creations * Links
links in the same place and have your little sub linksJewelry: Chokers * Necklaces & Pendants * Earrings * Barrettes
just below it. that will help keep some consistency
also, keep every picture on each page the same size exactly.
for something like this for example:http://www.lexscreations.com/pendants1.html
you could have ONE picture of the shape of the pendant, and the rest of the links can JUST be a small picture of the pattern of each of them, the size of a small square: like this:http://www.plainmabel.com/img/products/a004_sm.jpg
but about a quarter of the size
and maybe the big black "lex's creations" word plastered over every picture could be in white or even directly across the centre of the item but really really faint.
hope that helps. and good luck