Since we just launched and we're from Australia, I thought I'd let you all know about our web and print design company, Attagirl Design.
Attagirl Design is now online for all of your design needs. We offer:
Logo Design Content Creation Photo Editing Photography Web Design Website Maintenance Advertising Banners Brochures Business Cards Product Entry
We run our own indie business and this allows us to understand what you need. So if you require anything designed for print or web, get in touch with us at info(at)attagirldesign.com or visit http://www.attagirldesign.com
Sorry to be a tad off topic in regards to your question, but in addition to SixOneSix I run Attagirl Design which can create websites, logos, content, do photography, photo editing, website maintenence and more, all for indie and small businesses. If you need to create your website (once you know about tax and bas etc) then PM me if you are interested.
I recommend not doing what I originally did and that was creating too much stock. If some doesn't sell, you may never get rid of it and money will be wasted. Only make a few sizes of a few styles or one size of each style. You may even want to post on your website a message about orders will take a certain amount of time to be completed as you might want to create the pieces only upon receiving the order. Many online stores do this, it just depends how long a shirt may take you to make.
I host my online boutique with a company that provides unlimited uploads, downloads and storage etc. Find a good deal out there because you don't want to be stuck with lots of traffic but your website is down because you exceeded your upload/download MB limit. Alternatively, you could create an eBay store, but if you know how to create a good website, you'll want that kind of customisation your own site offers you.
Definitely submit your website to search engines, maybe even advertise inexpensively on some blogs to begin with and see where that takes you. I run a consignment boutique and I always find my consigners via anything but advertisements, usually I discover them by word of mouth or following some links. So, don't completely rely on advertisements to get your name out there. Possibly participate in some swaps, hand out flyers or get involved in events such as the Happily Handmade Giveaway etc to promote your name. Another option is to go find the places online you wish to be stocked in and apply to get stocked there, offer them your product and see if they come back with an order. If they do, you just have to be ready to create your tee's quickly to fulfill the order.
Iron ons could be acceptable, depending on their quality. Some iron ons make the fabric stiff and uncomfortable. Silk screening is obviously going to be better, but more expensive due to set up costs. It really depends what you prefer to use and what you can afford to work with to start out with.
I hope I could help you! Good luck with your store.
Well, consignment is a good idea. My website promotes up and coming designers and takes full responsibility for the items in our care.
SixOneSix isn't closing anytime soon either. I hope you don't think consignment is a 'dodgy' way to sell your goods because I know that we are trying to promote indie designers and up and comers. Being in Australia, we promote their goods to a whole new market on the other side of the world. The goods are very very well cared for and items do sell with all tags and contact information of the designer intact. I guess my store has a different tact which is to showcase new designers and not turn down people just because they haven't made a name for themselves yet (that's what we want to help them achieve!)
Nobody loses out with consignment and it's quite a good way to make a start and to test the waters or maybe even concentrate on making new things and having someone else sell them for you while you are busy.
I guess it may seem like a bad sales avenue if you have been burned by a consignment store before.
We take one off's and multiples, it's not a problem at all if you do only make one of a particular item, some of our artists only make one off's, others send me multiple of certain items if they sell well.